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So & Co
United StatesFounded 2007Fashion & jewelryAccessible ($200 to $1,000)Active
In the atlas
163
references
Parent
N/A
Headquarters
Brooklyn, New York, USA
Country of manufacture
China
Manufacture level
Mixed / research pending
Movement source
Third-party / in-house mix; verify
Pre-owned market
Varies
Makes mechanical
Yes / varies
Makes quartz
Yes / varies
Makes smartwatch
No / varies
Men's watches
Yes / varies
Women's watches
Yes / varies
Vintage / Historic
Varies
Also known as
Also styled So & Co New York
Catalog
163 referencesCase size (mm)
–
Collection
Dial
Case material
Showing all 163 references
Primary source
https://www.soandcowatches.com/about-us/Last reviewed 2026-09-15